Beauty Stories
Mary Kay Cosmetics: Too Iconic to Fail or Headed for Irrelevance?
For the average millennial and Gen X, the name Mary Kay conjures immediate recognition. At some point in time, the brand name…
e.l.f. acquired Rhode. Now the brand’s best defence is corporate silence.
Rhode didn’t scale through saturation. It scaled by becoming the brand for the TikTok generation. It spoke in Hailey’s voice,…
Inside the Billion Dollar Business of Balding.
Men are balding earlier and a booming industry is rising to meet them.
Louis Vuitton’s Beauty Power Move: Did Maison Margiela Let This One Slip?
Luxury’s beauty play: Vuitton secures Pat McGrath, but was Margiela’s moment lost?
DEI Is Under Fire But What Does It Mean for Fashion, Beauty, and Luxury Brands?
In a post-Trump shift, DEI is on the line—will fashion and beauty hold the line or follow the corporate retreat?
How do you sell beauty to Baby Boomers?
Skin care is like dieting. You have to invest time and effort. There is no instant miracle cure.